I love coloured hair. I go from extremes. Previously I dyed safe colours like light brown, dark brown and then I tried red, milk tea to drastic black and even bleached my ends with extreme bright pink dip dye before! I really love changing my hair colour all the time. It’s not that I don’t like the colour of my hair that I was born with (in fact, it’s dark dark dark brown and not drastic black) it’s just that I get bored all the time. I mean, friends know I hardly wear the same thing when I’m going out (work ain’t counted), it’s because I get reallllly bored and I need change in my life. In fact, my first dye job was a diy one. I bought peroxide, 6% if I remembered correctly over the counter in one of those pharmacies and just bleached my hair.
Pure madness. I wasn’t educated on what should be used and thought peroxide would just suffice. Needless to say, it soon spoiled my hair. SAD LIFE!!!!
In any case, I soon became wiser. And I’m here to introduce a brand new product from L’Oreal Paris which is definitely safer for your hair unlike my little peroxide episode.
L’Oréal Paris Excellence Fashion in Luxurious Golds recently launched two glamorous golden shades- 6.13 Golden Nude Brown and 5.13 Ashy Nude Brown. This range is known to have been specially designed to complement Asian skin and eye tones which as we all know make it hard sometimes to find the right colour. Not all colours sit well with our skin tone as compared to the Caucasians. So it’s really important to choose carefully!
I asked the kind folks from L’Oreal, what makes this hairdye so special from others and they replied:
L’Oréal Paris Excellence Fashion promises an intense color pay-off with spectacular shine while providing utmost care to your precious tresses with its triple care formula. Hot on the heels of the well-received Daring Reds and Exquisite Browns collections launched earlier this year, the Luxurious Golds collection is the latest installment in the L’Oréal Paris Excellence Fashion range, offering even more choices for the girls who love to change up their looks for an instant glamour. With a unique formula that provides long-lasting, vibrant color, Excellence Fashion is infused with:
1. Hi-Shine Complex: For spectacular brilliance and shine
2. Hi-Intensity Pigments: For rich and intense color
3. Triple-Care Formula (Micro-Cera Essence + Amino Acid + Collagen): To protect, strengthen & nourish hair while coloring so hair stays strong & silky- soft
Sounds good to me! I love the fact that they coupled giving great shine coupled with nourishing hair! I wouldn’t want to compromise my hair condition just for a nice colour and I love that the formula includes collagen! I thought it was really cute to include collagen into hair products. I for one, is CRAZY over collagen. I have taken so many different types of collagen for my skin in the past year. Must have for a bride to be! I decided to give try shade 5.13 the Ashy Nude Brown which is a rarely seen colour in DIY hair dye.
Unboxed it and here are the items inside:
– Instructions with a pair of gloves
– Protective Pre-colour serum
– Protective Crème Colourant
– Crème Developer and Comb Applicator
– Protective Conditioner
Let’s get started!
Here are 4 easy steps to achieving your new look with Excellence Fashion! Get the intense colour payoff and spectacular shine of L’Oreal Paris Excellence Fashion.
First step! It’s important to protect your hair from any damage from colouring! Remember my peroxide incident? I didn’t protect my hair back then and it TOTALLY killed my hair! I had to chop it off sadly. 🙁 Listen up boys and girls, protect your hair. YOU MUST PROTECT YOUR HAIR. AUNTIE NADIA SAYS SO. JUST LISTEN TO ME!
I know my hair ends can get really dry but thankfully with L’Oreal’s pre-serum which contains protective ceramide, I’ll be able to minimise the damage to my hair!
I applied the Protective Pre-colour Serum on my hair ends!
Step two! In order to achieve it’s vibrant colour with brilliant shine, you’ll need to mix the Protective Creme Colourant and Creme developer to form the rich and intense colour hair dye.
Shake the bottle vigorously to mix it thoroughly!
It’s time to put on the gloves! While it might feel a bit clumsy using gloves, (my mum hates wearing them! She skips the gloves) I always use the gloves to prevent staining of my hands and nails! Gotta protect the lovely manicures heh!
Here comes application! For me, I needed to touch up my roots so I first applied it on the roots before applying it to the rest of my hair.
I first used the applicator tip to apply on my roots, left it on for 20 minutes before applying to the rest of the hair using the comb applicator. I find that using the comb applicator makes it really easy to apply the dye!
Also, here’s a tip! It would be easier to section your hair and apply by layers. That way, you won’t miss any parts!
Step 3! Leave it on 45 minutes!
Step 4: Wash it off! Make sure the water runs clear. I don’t understand how some people can just wash “anyhow-ly”. Can you imagine all the stains you’ll be having on your pillow or clothes? Wash your hair thoroughly!
Apply the Protective Conditioner after washing and rinse it off!
The final result!
I love how vibrant the colour is! Not only is the colour one of my favourite shades, I thought that the smell wasn’t strong. You know how certain hairdyes stinks like mad? Ecks. Luckily L’Oreal’s doesn’t! There was also no sting at all on my scalp!
Check out my before and after! I love the new colour! The colour payoff is amazing! I love that the gold tones are definitely flattering to my skintone.
My hair feels so soft and silky!
I think the colour is really flattering to our Asian skin tones!
To ensure that your hair stays smooth and to retain its lovely colour, I would advise getting L’Oréal Paris Hair Expertise EverPure for colou aftercare! It’s a professional range comprising shampoo, conditioner and treatment specially formulated for colour-treated hair. The 100% sulfate-free formula cleanses and strengthens, while retaining the hair’s natural oils and liberates the scalp from any irritation. With the addition of UVA and UVB filters in the conditioner and masques, hair is protected from the sun’s destructive rays. For healthy strong hair that is free from frizz, allowing the new hair color to shine through, try out the EverPure range now!
I’m loving the Luxurious Gold range. Gold is one of my favourite colours, I use it often with my makeup, accessories, bags, clothes and now, my hair!
Wanna get yours too? The Luxurious Golds collection (2 shades) will be available from August 2013 onwards at Watsons, Guardian, major supermarkets and hypermarkets and selected departmental stores at $18.90. They will be having a promo for the month of August where you’ll be able to enjoy an introductory offer of $15.90. Get it now!
I will be holding a Twitter contest soon! Look out for my #LorealExcellence tweet! All you’ll have to do is retweet my tweet and you may win a L’Oreal Paris hamper worth S$90 which will include a box of L’Oreal Paris Excellence Fashion hairdye (either in shades 5.13 or 6.13) with a set of EverPure haircare! Follow me on Twitter (@nadnut) if you haven’t done so!